Sales Strategies
2011 Succession Planning Conference
February 2, 2012
At the 4th annual Succession Planning Conference delegates were educated on key aspects of having a plan when buying or selling
Top 4 broker tools in 2011
December 20, 2011
Brokers need to be well versed in a variety of areas, from marketing, to technology, to risk management, in order to grow their business.
The Million Dollar Prospecting Lesson
Scott Cantrell on November 30, 2011
Use multiple strategies at once to consistently attract quality prospects
Occupy movement: What should small-business clients know?
Terri Goveia on November 16, 2011
Coverage could vary for businesses facing damage, lost business.
How to overcome the underperforming ad
Scott Cantrell on November 8, 2011
Tweak the layout of your ad in order to create a compelling message.
6 key elements of any marketing message
Scott Cantrell on November 2, 2011
Incorporating these elements will improve performance and make you a wealthier producer.
6 steps to create a Unique Selling Proposition (USP)
Scott Cantrell on October 25, 2011
Sell yourself in 30 seconds or less.
7 secrets to small business success
October 14, 2011
Time management and networking are important, according to RBC.
Magnetize Your Marketing
Scott Cantrell on October 4, 2011
5 steps to attract high quality prospects quickly and easily.
Are consumers tired of social media?
August 19, 2011
31% of younger, more mobile, brand-conscious consumers indicate boredom.


